Original final poster production
Monday, 21 February 2011
Friday, 18 February 2011
Audience Research
I conducted audience research using website survey monkey in which i posted a link to social networking site facebook to gather some responses. Here are some screen shots for the results i received :
Based on these results i made key decisions about the newspaper and the features based on what the audience wanted to see. Key decisions were made in regards to pricing of the paper and also how often the paper will be distributed. I also conducted research into what the audience preferences are within a newspaper.
Based on these results i made key decisions about the newspaper and the features based on what the audience wanted to see. Key decisions were made in regards to pricing of the paper and also how often the paper will be distributed. I also conducted research into what the audience preferences are within a newspaper.
Articles
These are the articles that I planned to use in my newspaper and also on my website
Sports Story
Premier league giants Arsenal have completed the signing of free agent Thierry Hawes from Croydon. The highly rated 18 year old striker from Croydon has said " Im delighted to be signing for such a wonderful team. Coming to a team like Arsenal , gives me the opportunity to play with world class players every day.
It is said that manager Arsene Wenger is a huge admirer of the wonderkid and has tracked his progress for a number of months before finally approaching him. "Thierry wont be in the first team straight away as he needs to build up his match fitness , we will be looking to use him in the reserves until we feel he is ready to step up to premier league level."
Croydon Council Cuts Youth Club Budget
Croydon Council today announced their plans to cut the budget on youth clubs around Croydon. This has come about following reports that the government spending on local councils was cut in half to solve the national economic deficit.
Youth clubs in recent years have reduced the amount of youth crime in recent years. A spokesperson from the Old Town Youth Centre has said " We're really disappointed as our budget has been slashed in half. Consequently we have to reconsider some of the activities we had planned , which will come as a real disappointment to all of our kids. "
Family of 4
A family of 4 has been tragically killed in a house fire in Croydon in the early hours of this morning. Fire services were called to the scene immediately when neighbours were awoken by an explosion within the household. Flames within the household were so vicious that they blocked all points of entry into the house which consequently left fire fighters unable to enter the house , leaving the family stranded inside.
Local residents expressed their shock at the situation commenting upon how the family were such loving and caring people. One resident said " I cannot express how shocked I am by the events that have taken place , it was just yesterday I saw them so cheerful , this is a loss to our community as a whole."
Investigators from the scene have found the reason why this tragedy has taken place. They stated that an electric malfunction in a socket caught fire to the carpet in the early hours of the morning which left the family unaware and trapped inside.
Survey shows drivers are hit with £5.5m in parking fines a year
Drivers are handed over more than £5.5million in parking ticket fines in a year. We have been given statistics which shows how much money has been made through penalty charge notices in Croydon. On Brigstock Road in Thornton Heath roughly £165,000 came from nearly 3,630 being handed out.
Croydon Council to slash its housing list
Thousands of people may be cut from the council house waiting list in an effort to find homes for those who need them most.These proposals are aimed at single people with no children that are in work who are putting a strain on the system.
Sports Story
Premier league giants Arsenal have completed the signing of free agent Thierry Hawes from Croydon. The highly rated 18 year old striker from Croydon has said " Im delighted to be signing for such a wonderful team. Coming to a team like Arsenal , gives me the opportunity to play with world class players every day.
It is said that manager Arsene Wenger is a huge admirer of the wonderkid and has tracked his progress for a number of months before finally approaching him. "Thierry wont be in the first team straight away as he needs to build up his match fitness , we will be looking to use him in the reserves until we feel he is ready to step up to premier league level."
Croydon Council Cuts Youth Club Budget
Croydon Council today announced their plans to cut the budget on youth clubs around Croydon. This has come about following reports that the government spending on local councils was cut in half to solve the national economic deficit.
Youth clubs in recent years have reduced the amount of youth crime in recent years. A spokesperson from the Old Town Youth Centre has said " We're really disappointed as our budget has been slashed in half. Consequently we have to reconsider some of the activities we had planned , which will come as a real disappointment to all of our kids. "
Family of 4
A family of 4 has been tragically killed in a house fire in Croydon in the early hours of this morning. Fire services were called to the scene immediately when neighbours were awoken by an explosion within the household. Flames within the household were so vicious that they blocked all points of entry into the house which consequently left fire fighters unable to enter the house , leaving the family stranded inside.
Local residents expressed their shock at the situation commenting upon how the family were such loving and caring people. One resident said " I cannot express how shocked I am by the events that have taken place , it was just yesterday I saw them so cheerful , this is a loss to our community as a whole."
Investigators from the scene have found the reason why this tragedy has taken place. They stated that an electric malfunction in a socket caught fire to the carpet in the early hours of the morning which left the family unaware and trapped inside.
Survey shows drivers are hit with £5.5m in parking fines a year
Drivers are handed over more than £5.5million in parking ticket fines in a year. We have been given statistics which shows how much money has been made through penalty charge notices in Croydon. On Brigstock Road in Thornton Heath roughly £165,000 came from nearly 3,630 being handed out.
Croydon Council to slash its housing list
Thousands of people may be cut from the council house waiting list in an effort to find homes for those who need them most.These proposals are aimed at single people with no children that are in work who are putting a strain on the system.
Monday, 31 January 2011
Flat plans
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This is a detailed flat plan of what I expect my Newspaper structure to be like and all the features that will be included. This flat plan shows my front page and the second page of my newspaper.
Thursday, 27 January 2011
Existing Newspaper Posters
The Guardian World Cup poster
This poster was used as part of The guardians world cup campaign , it uses the corner of a football pitch to clearly show the poster is relating to football. The poster uses numerous colours to capture the readers attention.
The poster illustrates that the Guardian newspaper will be capturing the World cup in full detail in which they list all the features they would be including in their newspaper.
In addition , the use of the phrase 'Obsessive detail' identifies the Guardians stance in showing that they would be covering the World cup in full detail and stating the case that their the best newspaper to follow the World cup.
The Times Ballet Campaign
This poster campaign shows a ballerina in sequence in which in the middle she is reading a newspaper. The phrase that is used is 'a short, sharp read' with 'The Times' logo following.
The poster focuses on the athleticism of the ballerina in which a ballerina sequence is short but requires perfection. The Times is almost saying through this poster that their newspaper is essential to read , in which she incorporates it as part of her routine.
The Shropshire Star : RAF Cosford Air Show
This poster was used as part of The Shropshire Star : RAF Cosford Air show. The use of a paper plane shows that it was in relation to upcoming air show. The poster shows the newspaper masthead to ensure the audience knows who the poster is coming from.
The use of the words 'up there' relates with the aeroplane which also tells the audience that is in relation to the air show.
Newspaper Website Analysis
 |
| Homepage |
Information on the homepage is short and concise as it is introductory information for the audience to go into the website further to view
The website has a clear structure , with a particularly large masthead in the top left hand corner , and the navigation bar is clearly laid out with the user being able to choose an option from numerous choices.
The website also boasts features of having a search bar and in addition , a member login , for regular users to access.
Text size seems to be quite small and a user with impaired eyesight may struggle to see the text.
In terms of advertisements throughout the website , the main focus seems to be on jobs and properties and there are few of these.
 |
| Main story on homepage |
Large headline
Use of a central main image
Comments section for readers to share their opinion
Croydon Advertiser uses links along side the page to other stories
Croydon Guardian Home page
The Croydon Guardian website is well structured as it works within three invisible lines working from north to south.
Offers a clear navigation bar which has numerous features which would be very informative to the audience.
In terms of photos on the home page , there is a photo for each sub headline throughout the home page.
Croydon Guardian Main story
Croydon Guardian uses several links to other stories
Use of a main image
Structure at the top of the page remains the same as from the home page and remains the same throughout every page
No adverts used in these pages
South London Press Home page
Clear masthead at the top of the page
Use of numerous conventions that would be associated with a website
Informative and clearly laid out stories
Use of photos kept to a minimum on the homepage
Clear home colours used throughout the website
Use of numerous adverts
South London Press Main story
Structure is kept the same on this page just like on the homepage
Home colour of blue is kept consistent
Use of large photo
Comments section
Adverts used along the side
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