Monday 31 January 2011

Flat plans

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This is a detailed flat plan of what I expect my Newspaper structure to be like and all the features that will be included. This flat plan shows my front page and the second page of my newspaper.


Thursday 27 January 2011

Existing Newspaper Posters


The Guardian World Cup poster




This poster was used as part of The guardians world cup campaign , it uses the corner of a football pitch to clearly show the poster is relating to football. The poster uses numerous colours to capture the readers attention.

The poster illustrates that the Guardian newspaper will be capturing the World cup in full detail in which they list all the features they would be including in their newspaper.

In addition , the use of the phrase 'Obsessive detail' identifies the Guardians stance in showing that they would be covering the World cup in full detail and stating the case that their the best newspaper to follow the World cup.




The Times Ballet Campaign


This poster campaign shows a ballerina in sequence in which in the middle she is reading a newspaper. The phrase that is used is 'a short, sharp read' with 'The Times' logo following. 

The poster focuses on the athleticism of the ballerina in which a ballerina sequence is short but requires perfection. The Times is almost saying through this poster that their newspaper is essential to read , in which she incorporates it as part of her routine. 
  

The Shropshire Star : RAF Cosford Air Show


This poster was used as part of The Shropshire Star : RAF Cosford Air show. The use of a paper plane shows that it was in relation to upcoming air show. The poster shows the newspaper masthead to ensure the audience knows who the poster is coming from.

The use of the words 'up there' relates with the aeroplane which also tells the audience that is in relation to the air show.

Newspaper Website Analysis

Homepage
 Croydon Advertisers home page is very informative as it allows the audience to choose from numerous different headline stories. It has numerous interactive features, for example if the mouse hovers over a story it introduces that particular story in the main box. It also features a slide show of features within the website.

Information on the homepage is short and concise as it is introductory information for the audience to go into the website further to view

The website has a clear structure , with a particularly large masthead in the top left hand corner , and the navigation bar is clearly laid out with the user being able to choose an option from numerous choices.

The website also boasts features of having a search bar and in addition , a member login , for regular users to access.

Text size seems to be quite small and a user with impaired eyesight may struggle to see the text.

In terms of advertisements throughout the website , the main focus seems to be on  jobs and properties and there are few of these.



Main story on homepage


Large headline 

Use of a central main image

Comments section for readers to share their opinion

Croydon Advertiser uses links along side the page to other stories

Croydon Guardian Home page



The Croydon Guardian website is well structured as it works within three invisible lines working from north to south.
Offers a clear navigation bar which has numerous features which would be very informative to the audience.
In terms of photos on the home page , there is a photo  for each sub headline throughout the home page.

Croydon Guardian Main story


Croydon Guardian uses several links to other stories
Use of  a main image
Structure at the top of the page remains the same as from the home page and remains the same throughout every page
No adverts used in these pages


South London Press Home page


Clear masthead at the top of the page
Use of numerous conventions that would be associated with a website
Informative and clearly laid out stories
Use of photos kept to a minimum on the homepage
Clear home colours used throughout the website
Use of numerous adverts


South London Press Main story


Structure is kept the same on this page just like on the homepage
Home colour of blue is kept consistent
Use of large photo
Comments section
Adverts used along the side